CONTINUE the last article here, say the key is in the keywords you use, and it is so simple. So, use keywords that buyers look for in their Google search. A “buyer” is obviously someone that is looking for information or any product and is willing to pay for it, they have credit cards and are willing to invest to get the very best information.
Out of the 10,000 freebie seekers, you won’t get more than 5 to buy. And obviously getting 10,000 “regular” visitors will cost you much more money, while getting 100 buyers will cost you next to nothing in the end.
And it’s very easy to separate them from freebie seekers when you have the option to choose your keywords in a PPC campaign. “Long-tail keywords”, you’ve heard it many times, and it’s so true, but what long-tail keywords you must use?
Keyword tools are useful, but they won’t do the job for you, you just need them to see your keyword’s search volume, and for that you can use the free.
Good luck
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